Quiétude

Created with

The Adobe Creative Clouds' Photoshop was used to create this design by Graphic Designer, Melissa Sherley
The Adobe Creative Clouds' Illustrator was used to create this design by Graphic Designer, Melissa Sherley
The Adobe Creative Clouds' InDesign was used to create this design by Graphic Designer, Melissa Sherley
DESIGNS BY MELISSA SHERLEY
Brand ID + Logo
+ Packaging
+ Digital & Print
Quietude brand and designs by Graphic Designer, Melissa Sherley

LOGO DEFINITION


Quiétude: Elegant and stylish in behaviour, design or style.
Core sense: A state of calmness and peacefulness.
Common usage: Luxurious but restrained by good taste.

My Design Process

1. RESEARCH: I researched beauty with the intent of creating a new brand, logo, products, digital and print designs.
2. COPYWRITING: From my research I created the brand name, perfume, skincare products, print advertisement and digital design.
3. IMAGES: I created the logo and product designs in Illustrator. I sourced imagery assets for the brand. And I prepared images in Photoshop utilising color grading and model retouch.
4. COMPOSITION: I created the composition in InDesign to complete the packaging, packaging display, digital design and print advertisement.

DESIGN IN FOCUS

Product & Packaging Design



Digital Design



Print Advertisement Design